The Tennessee Small Business Development Center at East Tennessee State University will offer potential entrepreneurs several training classes in December.
Registration is required for all classes. All the classes offered this month will be held at the ETSU Innovation Laboratory, 2109 W. Market Street in Johnson City.
On Tuesday, Dec. 4, “Social Media for Small Business” will meet from 9 a.m.-noon. Topics in this introductory class include the top five social media sites and how to use them, as well as ways to develop a social media strategy for an individual business. There is a $20 fee for this class.
“So You Want to Start a Business” will be offered on Thursday, Dec. 6, from 1-4 p.m. The free class covers the ways TSBDC can assist entrepreneurs and addresses preparation for the loan process, licensing requirements, and how to assess the market.
“Writing Your Business Plan” will meet on Tuesday, Dec. 11, from 1-4 p.m. The workshop covers the components of a business plan, exercises to assist with the first steps, and information about free personal coaching. There is a $20 fee for the class.
“Research for Business Planning” on Thursday, Dec. 13, from 2-4 p.m. will include different methods of research and primary versus secondary data. Agencies, including the U.S. Census Bureau and Tennessee Department of Revenue, that provide data used by attendees planning the expansion or start-up of a business, will be identified. Fee-based resources offered to TSBDC clients will be discussed, such as ProfitCents, a financial analysis program that will provide clients with a written financial analysis along with recommendations for corrective action. Reference USA, a marketing tool to identify prospective customers and competitors, will be explained. The $10 fee for this workshop includes handouts and a CD with links to data sources.
“Small Business Finance,” offered on Thursday, Dec. 20, from 1-5 p.m., provides an in-depth look at financing options for businesses and the process for applying for a business loan, with an emphasis on Small Business Administration loan programs. The first two hours will consist of discussions of business financial management and a demonstration of a step-by-step financial planning tool. The second two hours will be a form-by-form analysis of a successful SBA business loan guaranty package and the required documents and attachments. A $50 per person fee for this workshop covers all course materials and a CD containing the required checklists, forms and spreadsheets.
For class enrollment, further information and class location, contact Teresa Shipley of the TSBDC at (423) 439-8505 or firstname.lastname@example.org. To arrange special assistance for those with disabilities, use the same contact information.